On Monday, just one day before Morgan Stanley’s annual shareholder meeting, The Wall Street Journal printed a revealing article titled “Boards Give Up Taming Act“.
The article details how boards are less reluctant to fight dissident shareholders, often inviting these shareholders onto the board at an increasing rate.
The key insight offered is that the dissident shareholders have been promoting more qualified candidates, agitating not just to have their corporate cronies and personal friends to be placed on the board, but rather independent reputable corporate chieftians.
One only need to keep this in mind when reading the results of CtW’s failed shake-up at Morgan Stanley, which culminated yesterday with all of CtW’s targets receiving high marks from shareholders. The key failing for CtW was that it failed to propose any alternate solution, any alternate slate of candidates.
Sure, shareholders could have voted no against Morgan Stanley’s board, but if they ultimately succeeded in winning the resignation of key board members, who would replace them? Would those replacements be any better for shareholders?
Serving on a board is a tough job, particularly at an investment bank where the complexity of operations and financials require much study and insight. Morgan Stanley isn’t selling simple widgets; they are borrowing some widgets, breaking them apart, loaning some parts back out, packaging some parts together to make something very unlike the original widget, trading for other widgets, selling widgets they don’t own, while advising and investing in other widget and non-widget businesses, all of which may or may not readily appear in financial statements.
The Vote No campaign at Walt Disney Co. in 2004 had an adequate level of success partly because Disney’s board appeared packed with personal friends of Chairman/CEO Michael Eisner, and partly because the average investor felt that he/she could, at a basic level, be capable of serving on Disney’s board. “Make better movies”, “Make better tv shows”, and “Draw more people to the amusement parks and hotels” are simple directives. Neither can be said for Morgan Stanley.
In the end, investors do not like protestors; they like problem solvers.